The night Inconceivable
came to life
Book launch · O'Mahony's, Co. Limerick · May 2026
For Sinéad Wade, the evening of her debut book launch at the iconic O'Mahony's bookshop in Co. Limerick was exactly that kind of moment.
The event sold out entirely, and the room that gathered to celebrate the publication of Inconceivable was filled with the very people who have been at the heart of Sinéad's story - family, friends, and the warm, generous Limerick community she is so proud to call home. It was, in every sense, a full circle evening.
In her speech, Sinéad spoke with characteristic honesty and humour about the journey that brought Inconceivable into the world - the years of living its pages before she ever sat down to write them, the courage it took to share so much of herself, and the deep gratitude she feels for everyone who has walked alongside her. There was laughter, there were tears, and there was the unmistakable feeling that something truly meaningful had been shared.
For those who couldn't be there in person, or for anyone who simply wants to relive the evening, Sinéad is delighted to share her full launch speech below - along with a collection of photographs from the night. It wasn't a night for professional cameras. It was a night for being present, and the photos reflect exactly that.
Some moments you spend years building towards - quietly, determinedly, with hope as your only compass.
The launch speech
Sinéad Wade - debut launch speech, O'Mahony's Bookshop, Limerick
The room was full of the people who made this book possible - not just by reading it, but by living it alongside me.
Sinéad Wade
Evening photographs
The Limerick launch may be done, but Sinéad is far from finished celebrating Inconceivable. This summer, she'll be spending a month in the UK - and she very much intends to bring the book along with her.
Details of book signings and events are still coming together, but if the launch at O'Mahony's was anything to go by, they'll be evenings well worth showing up for. Watch this space - announcements will be shared here and across Sinéad's social channels as soon as dates are confirmed.The Limerick launch may be done, but Sinead is far from finished celebrating Inconceivable. This summer, she'll be spending a month in the UK - and she very much intends to bring the book along with her.
Details of book signings and events are still coming together, but if the launch at O'Mahony's was anything to go by, they'll be evenings well worth showing up for. Watch this space - announcements will be shared here and across Sinead's social channels as soon as dates are confirmed.
More evenings like that one
are on their way
WHAT'S NEXT
THE JOURNEY
Inconceivable was written for the women who have felt unseen, unheard, or simply exhausted by a road that no one talks about enough. Join a growing community navigating infertility, endometriosis and everything that comes with it. Sinead shares honest reflections, support resources and updates on the book - no noise, just connection.
Sinéad is available for speaking engagements, panel discussions and media appearances on the themes of women's health, fertility, patient advocacy and resilience.
She speaks from lived experience - not from a place of having all the answers, but from having asked the hard questions and refused to stop until she got them. Her story resonates with women navigating infertility, with healthcare professionals working to close the diagnosis gap, and with anyone who has ever had to fight to be believed.
For speaking and media enquiries, visit the Media page (coming soon) or get in touch directly.
